I'm a second-generation adman.
I learned to walk in the old offices of J. Walter Thompson Chile, yes, back then people actually said the full name.
And I don't mean that metaphorically, literally my father worked in Accounts when I was born. Like any kid, I was always drawn to the Creative Department. From that moment on, I never really left it. Eventually, I came back professionally and built my career there. My father didn't live long enough to see it, but I like to think they have television up in the clouds.
I learned to walk in the old offices of J. Walter Thompson Chile, yes, back then people actually said the full name.
And I don't mean that metaphorically, literally my father worked in Accounts when I was born. Like any kid, I was always drawn to the Creative Department. From that moment on, I never really left it. Eventually, I came back professionally and built my career there. My father didn't live long enough to see it, but I like to think they have television up in the clouds.
2024
CANNES LIONS · SHORTLIST PRINT / CLARO · MAIN CHARACTER
CLIO HEALTH · BRONZE BRANDED ENTERTAINMENT / GOB. DE CHILE HINCHAS SILENCIOSOS
EL SOL · SILVER INNOVATION HEALTH / GOBIERNO DE CHILE HINCHAS SILENCIOSOS
OJO IBEROAMERICA · BRONZE SALUD&PHARMA / GOBIERNO DE CHILE HINCHAS SILENCIOSOS
OJO IBEROAMERICA · BRONZE EL OJO SPORTS / GOBIERNO DE CHILE HINCHAS SILENCIOSOS
OJO IBEROAMERICA · SHORTLIST +MUJERES / GOBIERNO DE CHILE HINCHAS SILENCIOSOS
OJO IBEROAMERICA · BRONZE EL OJO GRÁFICA / CLARO · MAIN CHARACTER
2023
CANNES LIONS · SHORTLIST PHARMA / TVN · TERAPIAS EN TRANSMISIÓN
2021
ACHAP · SILVER BRANDED CONTENT & ENTERTAINMENT / PEPSI BEN · PEPSICO
ACHAP · SILVER INTEGRATED CREATIVITY / PEPSI BEN · PEPSICO
ACHAP · BRONZE SOCIAL & INFLUENCERS / PEPSI BEN · PEPSICO
ACHAP · SHORLIST FILM / PEPSI BEN · PEPSICO
ACHAP · SHORTLIST PR / PEPSI BEN · PEPSICO
2020
ECHO LATAM · GOLD SOCIAL MEDIA / CATFLIX · CHAMPION CAT
ECHO LATAM · GOLD BEST USE OF VIDEO CONTENT / CATFLIX · CHAMPION CAT
ECHO LATAM · BRONZE BEST USE OF BRAND CONTENT / CATFLIX · CHAMPION CAT
OJO IBEROAMERICA · SILVER USE OF ORIGINAL MUSIC / SILENCIADAS · CORPORACIÓN MILES
OJO IBEROAMERICA · SILVER NON-CONVENTIONAL USE OF PLATFORMS / SILENCIADAS · CORPORACIÓN MILES
ACHAP · BEST COPYWRITER 2020
OJO IBEROAMERICA · SHORTLIST BEST LOCAL IDEA / SILENCIADAS · CORPORACIÓN MILES
ACHAP · GOLD BRANDED CONTENT & ENTERTAINMENT / SILENCIADAS · CORPORACION MILES
ACHAP · GOLD CRAFT / SILENCIADAS · CORPORACION MILES
ACHAP · SILVER MEDIA / SILENCIADAS · CORPORACION MILES
ACHAP · SILVER PR / SILENCIADAS · CORPORACION MILES
ACHAP · GOLD SOCIAL & INFLUENCERS / SILENCIADAS · CORPORACION MILES
ACHAP ·. SHORTLIST INTEGRATED CREATIVITY / SILENCIADAS · CORPORACIÓN MILES
ACHAP · GOLD FILM / ESE ES MI HIJO · CONASET
ACHAP · GRAND PRIX BRAND EXPERIENCE & ACTIVATION / K-PEPSI · PEPSICO
ACHAP · GRAND PRIX BRANDED CONTENT & ENTERTAINMENT / K-PEPSI · PEPSICO
ACHAP · GRAND PRIX CREATIVE STRATEGY / K-PEPSI · PEPSICO
ACHAP· GRAND PRIX SOCIAL INFLUENCERS / K-PEPSI · PEPSICO
2019
ECHO LATAM · SILVER BEST USE OF VIDEO CONTENT / CATFLIX · CHAMPION CAT
2018
ECHO LATAM · BRONZE SOCIAL GOOD / FLOR Y LEAL · CHAMPION DOG
ECHO LATAM · BRONZE CONTENT / CATFLIX · CHAMPION CAT
CANNES LIONS · SHORTLIST PRINT / CLARO · MAIN CHARACTER
CLIO HEALTH · BRONZE BRANDED ENTERTAINMENT / GOB. DE CHILE HINCHAS SILENCIOSOS
EL SOL · SILVER INNOVATION HEALTH / GOBIERNO DE CHILE HINCHAS SILENCIOSOS
OJO IBEROAMERICA · BRONZE SALUD&PHARMA / GOBIERNO DE CHILE HINCHAS SILENCIOSOS
OJO IBEROAMERICA · BRONZE EL OJO SPORTS / GOBIERNO DE CHILE HINCHAS SILENCIOSOS
OJO IBEROAMERICA · SHORTLIST +MUJERES / GOBIERNO DE CHILE HINCHAS SILENCIOSOS
OJO IBEROAMERICA · BRONZE EL OJO GRÁFICA / CLARO · MAIN CHARACTER
2023
CANNES LIONS · SHORTLIST PHARMA / TVN · TERAPIAS EN TRANSMISIÓN
2021
ACHAP · SILVER BRANDED CONTENT & ENTERTAINMENT / PEPSI BEN · PEPSICO
ACHAP · SILVER INTEGRATED CREATIVITY / PEPSI BEN · PEPSICO
ACHAP · BRONZE SOCIAL & INFLUENCERS / PEPSI BEN · PEPSICO
ACHAP · SHORLIST FILM / PEPSI BEN · PEPSICO
ACHAP · SHORTLIST PR / PEPSI BEN · PEPSICO
2020
ECHO LATAM · GOLD SOCIAL MEDIA / CATFLIX · CHAMPION CAT
ECHO LATAM · GOLD BEST USE OF VIDEO CONTENT / CATFLIX · CHAMPION CAT
ECHO LATAM · BRONZE BEST USE OF BRAND CONTENT / CATFLIX · CHAMPION CAT
OJO IBEROAMERICA · SILVER USE OF ORIGINAL MUSIC / SILENCIADAS · CORPORACIÓN MILES
OJO IBEROAMERICA · SILVER NON-CONVENTIONAL USE OF PLATFORMS / SILENCIADAS · CORPORACIÓN MILES
ACHAP · BEST COPYWRITER 2020
OJO IBEROAMERICA · SHORTLIST BEST LOCAL IDEA / SILENCIADAS · CORPORACIÓN MILES
ACHAP · GOLD BRANDED CONTENT & ENTERTAINMENT / SILENCIADAS · CORPORACION MILES
ACHAP · GOLD CRAFT / SILENCIADAS · CORPORACION MILES
ACHAP · SILVER MEDIA / SILENCIADAS · CORPORACION MILES
ACHAP · SILVER PR / SILENCIADAS · CORPORACION MILES
ACHAP · GOLD SOCIAL & INFLUENCERS / SILENCIADAS · CORPORACION MILES
ACHAP ·. SHORTLIST INTEGRATED CREATIVITY / SILENCIADAS · CORPORACIÓN MILES
ACHAP · GOLD FILM / ESE ES MI HIJO · CONASET
ACHAP · GRAND PRIX BRAND EXPERIENCE & ACTIVATION / K-PEPSI · PEPSICO
ACHAP · GRAND PRIX BRANDED CONTENT & ENTERTAINMENT / K-PEPSI · PEPSICO
ACHAP · GRAND PRIX CREATIVE STRATEGY / K-PEPSI · PEPSICO
ACHAP· GRAND PRIX SOCIAL INFLUENCERS / K-PEPSI · PEPSICO
2019
ECHO LATAM · SILVER BEST USE OF VIDEO CONTENT / CATFLIX · CHAMPION CAT
2018
ECHO LATAM · BRONZE SOCIAL GOOD / FLOR Y LEAL · CHAMPION DOG
ECHO LATAM · BRONZE CONTENT / CATFLIX · CHAMPION CAT